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A+W reveals new name, logo

Post Time:Feb 26,2013Classify:Industry NewsView:100

Albat+WirsamSoftware GmbH announced it has changed its name to A+W Software GmbH. The name changeis part of a new corporate identity for the software provider, which launched a redesigned website at glasstec last year.

“The company name of Albat+Wirsam was well known and highly esteemed but has also always been a lingual stumbling block likely to produce confusion because of wrong pronunciation or spelling," said Dr. Uwe Schmid, CEO, in a release. "Now, we are totally, and only, A+W, which makes things a lot easier and will help to strengthen our appearance on the market. “

The name change follows A+W's purchase by Constellation Software Inc. this February.A+W operates as an independent division of Constellation's Friedman Operating Group.

“In the past two years, we have been setting up a completely new product generation, have improved our service organization, and are now, after being taken over by Friedman Corp., totally redesigned," said Dr. Michael Küttner, A+W company communications, in the release.

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Source: http://www.glassmagazine.com/news-item/commercial/aw-reveals-new-name-logo-1310857Author:

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