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Natural light a bright idea for retailers

Post Time:Dec 11,2008Classify:Industry NewsView:191

Emerging techniques in neuroscience are now being applied to marketing and could be the wave of the future as retailers find new ways to attract customers in an increasingly competitive environment.

One of the clear examples of science meeting marketing in the world of retail is in the area of natural lighting and skylights in stores.

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Source: http://www.glassmagazine.com/news-item/commercial/natural-light-a-bright-idea-retailersAuthor:

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