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Beer? Make mine a half: Glass is now the most popular way to enjoy a tipple as drinkers opt for smaller measures when trying out a new ale

Post Time:Aug 12,2015Classify:Industry NewsView:416

Make mine a half! Pub goers are shunning pints of beer for smaller glasses.

New research out yesterday found the half pint glass is the most popular way to drink beer, prompting experts to predict the death of the pint glass.

A survey of 2,000 people, commissioned by the Campaign for Real Ale revealed that 34 per cent of drinkers opt for a half pint glass when trying a new beer, whereas a joint 26 per cent opt for a pint glass or third of a pint glass.

CAMRA say this shows people are opting to drink less, but be more adventurous in their choices,

Tim Page, CAMRA chief executive, said: 'With more than 1,200 breweries in the UK, and more beer styles being brewed than ever before, Britain has seriously got the beer bug.

'People are becoming more open to trying new beers and moving away from the mentality of drinking pint-after-pint of the same brew.

'Particularly for stronger, more full flavoured real-ales such as barley wines, or strong porters and stouts, a half or third of a pint is a much more sensible option and allows people to try a range of beers without drinking past their limits.'

The surprising result that the third of a pint was equally as popular as the pint glass has prompted CAMRA to encourage people to give the size a go and try a number of different beers at the Great British Beer Festival taking place in London this week.

The research also showed that people believed the best place to try a new beer for the first time was at a beer festival (41 per cent) or secondly at a pub (37 per cent), whereas trying beer at home was favoured by just five per cent of people.

 

 

Read more: http://www.dailymail.co.uk/news/article-3194431/Beer-Make-half-Glass-popular-way-enjoy-tipple-drinkers-opt-smaller-measures-trying-new-ale.html#ixzz3iYzQc8Do

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Source: http://www.dailymail.co.uk/news/article-3194431/BeAuthor: shangyi

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